believes all good things are possible

client work + speaking

clients

Sofreh Brooklyn | Wacoal | Wolf & Wilhelmine | Sound Tea | Dig Inn | Neuehouse | Food + Future (MIT Media Lab, IDEO, Target) | Dinner Lab | JWT | APCO Worldwide | Pepsi | Levi's | Dockers | Station to Station | School of Doodle | Hilton Worldwide | Brooks Running | ThinOptics | The CW Network | CBS | Nordstrom | HP | Airbnb | Soylent | Mistress Creative | and others ...

work

I help business bring their brands to life through creative direction, programming and brand + communications strategy.  

  • Bitten brand strategy, creative direction, event curation, PR, copywriting, newsletter content and more

  • Dig Inn brand strategy (Let’s Start with a Meal) & writing (mission copy & content)

  • Sound Tea strategy (Less is Enough) creative direction (packaging design) & writing (content & copy)

  • Wacoal product line naming

  • Sofreh cocktails naming


speaking

I speak regularly about creativity, diversity, food, innovation, marketing and trends. 

 

Once, I said something embarrassing in a Mailchimp ad which aired at the top of Crimetown!

2019

  • Subway Book Review Book Club at the Wing: On food and culture

  • Advertising Week, Finding Your Own Leadership Style In A World of Dated Paradigms

  • Museum of Food and Drink, In conversation with Dina Begum on immigrant food cultures in London and New York City

  • Harvard University, the intersection of food and culture

  • Olio Club, fireside chat, interviewed by Dana Cowin about immigration, creativity and entrepreneurship

2018

2017

  • Bitten 2017, MC

  • LMHQ x Local Projects, Future of Food Design panel

  • Bitten x Food + Future, MC

  • Northside Innovation Festival, Food as a Pillar of Pop Culture keynote

  • Food Book Fair, communication workshop

2016

  • Bitten 2016, MC

  • Bitten LA, MC

2015

  • Bitten 2015, MC

2014